As a digital agency, we are right at the heart of the latest trends in digitalization strategies, marketing and new technologies. Here we write about what moves us, what we are doing and what's new at the agency.
Part 2: The direct line to the customer
Part 1: The social role of brands
Ambitious, solution-orientated, pragmatic and realistic – that’s how our customers know us. And we remained true to these principles in our search for the relevant trends and topics for 2022. It’s not about jumping on every new digital hype. Rather, the whole thing can be seen as a guideline. This...
Engagement at first click - the two biggest trends in CRM 2022
SMEs and large corporations, unicorns and hidden champions, start-ups and traditional companies: the majority of companies have been busy investing in the expansion of their digital infrastructure in recent weeks and months. This also applies to CRM systems in particular. Industry experts no longer see them as isolated software, but...
Georg Obermayr becomes new Head of CMS at schalk&friends
The Munich-based agency schalk&friends wants to take the digital transformation of its clients to a new level and has brought in reinforcements: UX/UI expert Oliver Plursch is now heading up the digital specialists' creative team as Creative Director.
A gift that counts
Thomas Rudin: Management update
The Sound of Success: What can corporate podcasts do?
Podcasts have long been an integral part of the media landscape. They convey content, reflect moods and allow listeners to participate in the topics discussed on a very personal level. This is another reason why they have become an established part of modern corporate communication.But what distinguishes successful podcasts from...
schalk&friends expands its management team
Thomas Rudin joined the management team at schalk&friends in August 2021. The 43-year-old comes from the network agency diva-e and will be primarily responsible for the technological development and expansion of the service portfolio. Alex Reinhold has also been promoted to Head of Development.
Bavarian State Opera launches season with new website
The Bayerische Staatsoper is one of the world’s leading opera houses and can look back on a history of opera and ballet spanning more than 350 years. With around 600,000 guests attending over 450 events every year, the opera house makes a significant contribution to Munich’s reputation as one of...
schalk&friends convinces organic retail chain basic
