As a digital agency, we are right at the heart of the latest trends in digitalization strategies, marketing and new technologies. Here we write about what moves us, what we are doing and what's new at the agency.
Creative crisis? 4 tips that solve writer's block
Cookieless World - Why tracking is essential for companies
As modern marketing makers and experts in web tracking, we rely on qualified data for a successful digital marketing strategy and do not limit ourselves to tracking results. Cookieless tracking and thus the cookieless world is coming – and with it a change in the matter-of-factness with which data is...
That's the pinnacle!
How much isolation does remote work need? Can working from anywhere work? In this article, our colleague Gregor reveals why he achieves top performance at an altitude of 1865 metres - and where his favourite workplace in the world is.
Development at the highest level: Alex Reinhold becomes Managing Director
schalk&friends expands its management team and brings Alex Reinhold, an experienced programming expert, onto the board. Why change is the only constant in his career - and which software he will be focussing on in the future.
Do we still need women's networks?
Do you know your digital maturity level?
The end is near - for Universal Analytics
If you are using Universal Analytics and have not yet switched to Google Analytics 4, now is the perfect time to make the switch. Because by staying with Universal Analytics, you will not only miss out on the benefits of GA4 – the longer you wait, the more tangible disadvantages...
Building trust online: the three building blocks!
“Nothing worth having is easy to get”: Theodore Roosevelt, from whom we borrowed this quote, already knew this – and you probably know it from your daily work too. In our view, the greatest asset worth having is trust. Because it is the basis for the success of every relationship...
Looking at the big picture pays off!
We have reason to celebrate! Once again, we can count ourselves among the top 70 full-service digital agencies in Germany. To be precise, we are in 69th place in the official agency ranking. The market has grown strongly – and we have grown with it. More turnover, more projects, more...
What is Pimcore?
