The Munich-based digital agency schalk&friends achieved significant growth in the past calendar year: The agency, which was founded in 1999, increased its total fee revenue by 26.3% to €5.7 million, putting it in 69th place among Germany’s largest digital agencies (previous year: 75th). Particularly pleasing: schalk&friends thus grew by more than twice as much as the average of the 172 published companies (12.7%).

The reasons for this lie in numerous investments and topics that were tackled in previous years. These include

• a high-quality range of consulting services on topics such as brand strategy and digital transformation,
• the expansion of conception and creation with in-depth UX and creative expertise,
• an improved technology stack that serves the needs of customers from the SME sector more precisely,
• New, integrated cooperation models with key accounts that result in more effective collaboration
• and, last but not least, a significant increase in the quality of the output.

“In 2018 and 2019, we tackled numerous issues that are now having an impact. The entire team has put a lot of work into making the agency more future-proof. That is now paying off.”

The growth trajectory is set to continue in terms of both quantity and quality: Matthias Bierich joined the management team in May 2020, bringing with him his many years of expertise in consulting, marketing and the creation of high-quality content. “We are thus responding to the needs of our customers for a broad, but also well-founded range of services,” says Tobias Schalkhaußer. “Even as a medium-sized agency with around 60 colleagues, we are able to meet the challenges of SMEs holistically.”