Press releases, Facebook posts, tweets, HR messages on LinkedIn and Xing, blog entries, information videos on YouTube – the channels that a company can or must use today are many and varied. Keeping an overview is difficult – both for customers and employees.
The schalk&friends newsroom is the website’s digital content hub that brings together all the news. Clearly presented, it provides an overview of all the content that you regularly publish. The editors have no extra work. Our product offers interfaces to all relevant social media networks and blog engines. This means that all content is listed in aggregated form without any additional editorial work. The content can be filtered to make it easier for users to find their way around. By source of the information or by individually configurable categories.
Digital signage” extension
Additional extensions turn the newsroom into the central hub for all content marketing activities. With the “Digital Signage” module, content can be displayed in a striking way on monitors or projectors. In a foyer situation, for example, visitors can be provided with the latest company information. The same system can also be used to display content on a monitor at a trade fair or event. A simple administration interface can be used to define various playout monitors and display customised content, for example “Foyer Munich ground floor” or “Exhibition stand Frankfurt, product innovations area”.
Easy integration
The schalk&friends newsroom is available in a version for WordPress and for TYPO3. The technical integration is uncomplicated. Visually, the newsroom can be customised to match the design of the rest of the website.
Successful implementations
