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As a digital agency, we are right at the heart of the latest trends in digitalization strategies, marketing and new technologies. Here we write about what moves us, what we are doing and what's new at the agency.

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The demands placed on e-commerce are constantly increasing - not only in high-turnover B2C sectors, but also increasingly in B2B. If processes are not automated, operational limits are quickly reached when order volumes or product diversity increase. Companies of the Mittelstand in particular are realising this: Growth cannot (only) be achieved with more staff. More efficient processes, better systems and digital interfaces are also essential.

#Digital transformation #Specialist article

Shopify&Automation

Georg Obermayr

25. July 2025

4 min reading time

#Digital transformation

AI in practice

Georg Obermayr

23. July 2025

2 min reading time

Everyone is talking about artificial intelligence! But only a few are really using it efficiently - and even fewer understand the potential it already harbours, especially for medium-sized companies. This is exactly where we come in: Our AI hackthons create a space where you can get stuck in, experiment, learn - and end up with tangible results.

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#Digital transformation #Specialist article

Intelligent website search with AI: Algolia.

Georg Obermayr

28. March 2025

5 min reading time

Today, a powerful search function is no longer a nice-to-have, but a significant sales driver. Users who find what they are looking for quickly stay longer, convert better and come back again. If this efficiency is lacking, frustration, high bounce rates and unnecessary support costs arise.

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#Digital transformation

Headless & effective: how the CMS of tomorrow works

Matthias Bierich

15. October 2024

2 min reading time

Jakob Barth-Christner is Head of Digital Marketing & Channels at Brainlab and in this role is responsible for everything related to digital communication – from CRM measures to paid campaigns and the digital platform to the website. We caught up with him for a chat.

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Do you know your digital maturity level? It tells you how digitalised your company is - and therefore how future-proof it is. The digital maturity level helps with this and therefore does not focus on a specific department or unit, but on success as a joint effort.

#Digital transformation

Do you know your digital maturity level?

Roman Swoboda

23. March 2023

3 min reading time

When it comes to digital data, Pimcore is the leading open source software (OSS) on the market. Thanks to its high level of functionality, the software is a kind of Swiss army knife: the tool has many useful components, which in turn offer many functions for the user.