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Scout24

Make it happen

eine Person

Services

  • Content Management System
  • Corporate Design
  • Corporate Website
  • Customer Experience
What you will learn in this case: Scout24 's new modern branding needs an equally modern digital home that offers maximum flexibility. No sooner said than done.
Scout Website auf Smartphone

The challenge

Scout24 is one of the leading digital companies in Germany. Your corporate website should reflect this status. Scout24 ‘s internal and external target groups are also diverse. Their need for information is just as diverse. This needs to be captured intuitively on a website.

Goal

The new branding should form the DNA of the new company website. The content should be individually interchangeable and maintainable to ensure maximum flexibility. At the same time, a playful and easy user experience must be created.

Smartphones
Suchfunktion

Order

Target groups such as journalists or investors usually don’t come by to browse, they want to get to the information relevant to them quickly. Applicants want to find out about their potential new employer. To achieve this goal, we were commissioned to implement the new corporate website.

Scout Website auf Smartphone

Solution

The new website is based on the motto “Make it happen”. This idea was already taken up in the first workshop and applied to all other tasks and trades. Thanks to the clear user flow and the newly structured presentation of information, users can find the desired content quickly and easily. The graphic presentation also follows this guiding principle: by using clear color coding and dispensing with dividing lines and boxes, the focus has been placed on the essentials.

Laptop, Tablet und Smartphone

Success

“Make it Happen” has successfully become the DNA of the company website. Thanks to the extremely flexible modular system, the new website is not only easy to maintain, but can also be developed sustainably and over the long term.

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Scout24

“As part of a pitch process for the relaunch of our corporate website, we decided to work with the schalk&friends team last year. The great success of the project despite the corona crisis showed us that we had made the right decision and found the right partner for us. As a modern tech company, we have been relying on digital communication channels for years and are delighted to have gained a partner at eye level in schalk&friends.”

Alexander Hauser, Head of Marketing Communication bei ImmoScout24

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