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Herchenbach

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Laptop in Lagerhalle

Services

  • Brand strategy
  • Campaigns
  • Content Management System
  • Corporate Design
  • Corporate Website
  • Customer Experience
  • Online Marketing
What you will learn in this case: A heavyweight in lightweight construction: with over 100 years of experience, Herchenbach is highly specialized in the simple and fast construction of warehouses. So far, so good - but sales, company profile and brand are being completely overhauled by the two young managing directors. We are allowed to help them with this.
Website auf Laptop abgebildet

The challenge

The Herchenbach brand, supplier of industrial lightweight buildings, is getting on in years. This means: a lot of experience from the company’s 100-year history, but not fit for the fast-paced future. And therefore an acute threat to the company’s success.

Goal

More sales through more qualified leads.
And look great at the same time.

Smartwatch am Handgelenk
Person arbeitet am Laptop

Order

Hello schalk&friends? Catapult my traditional brand presence into a successful future with a modern website. With an efficient, sales-oriented digital customer journey and beyond.

Brand Guidelines

Solution

A clear brand promise with conclusive added value for different target groups. A modular communication concept. A brand presence that stands out in the market with a winning tone of voice and brilliant imagery. A sales-oriented yet appealing website. And: the corresponding performance campaign for more qualified traffic.
Handy in Händen

Success

Increase in incoming leads by 11.5 %. Increase in sales by 14.8 %. More up-to-date and relevant content thanks to better usability of the content management system for editors. And an additional miracle effect: high identification of employees with their employer.
Icons: Haus, Lastwagen, Herz, Person, Feuerlöscher
Herchenbach Industrial Buildings

“We wanted to turn our brand and our marketing completely inside out. A project like this requires perfect strategic groundwork. With the workshop and the subsequent measures, we were always on the right track. Great work!”

Till Bossert, CEO at Herchenbach

Person am Tablet