Contact us

In this interview, podcast professional Christian Geisler reveals how corporate podcasts work, who they are interesting for – and how to achieve long-term success.

Podcasts have long been an integral part of the media landscape. They convey content, reflect moods and allow listeners to participate in the topics discussed on a very personal level. This is another reason why they have become an established part of modern corporate communication.
But what distinguishes successful podcasts from those that are barely listened to?

Sandra Schnabel, Account Manager at schalk&friends, gets up close and personal with a real expert: Christian Geisler, whose work as producer, managing director and owner of just GmbH audiovisuelle produktionen has been honoured several times with national and international creative awards (Cannes, ADC, Euro Best, New York Festival, etc.).

And now? Prick up your ears and listen in!

The Sound of Success: What can corporate podcasts do?

Autor Sandra Schnabel
Sandra Schnabel
25. November 2021
< 1 min reading time

Current articles

All articles
  • #Digital transformation #Specialist article

    Shopify&Automation

    Porträt von Georg Obermayr
    Georg Obermayr
    25. July 2025
    < 1 min reading time

    The demands placed on e-commerce are constantly increasing - not only in high-turnover B2C sectors, but also increasingly in B2B. If processes are not automated, operational limits are quickly reached when order volumes or product diversity increase. Companies of the Mittelstand in particular are realising this: Growth cannot (only) be achieved with more staff. More efficient processes, better systems and digital interfaces are also essential.

  • #Specialist article

    Why a SaaS platform is ideal for the requirements of your company

    Porträt von Georg Obermayr
    Georg Obermayr
    24. July 2025
    < 1 min reading time

    Many companies continue to use established e-commerce systems such as Magento, Oxid or Shopware 5, which have usually grown historically and are often highly customised - and this is becoming more and more of a problem. Every customised solution increases complexity and maintenance costs, and every intervention reduces adaptability.

  • #Digital transformation

    AI in practice

    Porträt von Georg Obermayr
    Georg Obermayr
    23. July 2025
    < 1 min reading time

    Everyone is talking about artificial intelligence! But only a few are really using it efficiently - and even fewer understand the potential it already harbours, especially for medium-sized companies. This is exactly where we come in: Our AI hackthons create a space where you can get stuck in, experiment, learn - and end up with tangible results.