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Website relaunch guide

The most important step has been taken with the decision to bring your website up to date. Now you need strong nerves - or a strong plan: budget, timeline and technology, design, content and UX - all of these need to be reconciled. Having completely modernized over 500 websites, we know what's important. We provide you with a guide that you can follow with confidence. Step by step.

A preview of the document entitled "How to Website Relaunch", with headings and sections in bold. This website relaunch guide clearly describes all phases and preparatory steps for a successful relaunch.

With our well thought-out guide, you can keep an eye on everything and reach your destination safely:

  • Step-by-step guide
  • Checklists for each phase
  • Valuable tools for focusing
  • Tips for avoiding mistakes
  • Insights and expert know-how

Download guide: How to website relaunch

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    • #Checklists

      GEO Checklist

      AI-supported Large Language Models (LLM) such as ChatGPT, Perplexity or Gemini are changing the way people search for information - and therefore how websites are found. GEO/LLM optimisation ensures that your content is not only understood, classified and displayed by traditional search engines, but also by AI. Our checklist shows you where your AI visibility stands and where there is still potential to remain present in the new era of search.

      A preview image of a checklist entitled "How well is your website prepared for AI-supported search and response systems?".
    • #Checklists

      KI-Readiness Checklist

      Künstliche Intelligenz bietet enorme Potenziale für Prozesse, Produkte und Teams. Aber Erfolg beginnt nicht beim Tool – sondern bei der Organisation, die es nutzt. Mit unserem 10-Punkte-Selbsttest erhalten Sie eine erste, grobe Einschätzung dazu, wie gut Ihre Organisation auf den produktiven Einsatz von KI vorbereitet ist. Er zeigt Ihnen, wo Sie stehen und ob es noch Luft nach oben gibt.

      Ein Vorschaubild einer Checkliste mit dem Titel "KI-Readiness Check" mit Checkboxen, die die Bereitschaft einer Organisation für künstliche Intelligenz bewertet.
    • #Checklists

      Shopify Checklist

      Shopify is one of the most powerful e-commerce platforms in the world - flexible, scalable and ideal for use in SMEs. However, success depends not only on the system, but also on how well your company is prepared for it.

      A preview of the checklist as a PDF entitled "Is my company ready for Shopify?" with sections on strategy and e-commerce.