Modernizing Mittelstand:
your full-service digital agency from Munich

Do you see the potential of digital marketing, but sluggish systems and a lack of resources are getting in the way?

With intelligent strategies and modern, AI-supported technology, we establish a tailor-made and sustainable framework to automate marketing processes and make them more efficient. The focus is on your website: data-driven, customer-centric and fully networked, it becomes a strategic marketing tool. From system architecture to web applications, from digital branding to online marketing – as a digital agency, we provide independent, end-to-end advice.

Services

Digital Marketing Kit

The diverse services of our digital agency are individually tailored to your requirements, needs and resources.

Consult

We create a tailor-made basis for growth, resilience and economic success.

Code

We develop modern system landscapes for maximum agility in marketing.

Create

We create content that convinces – and use storytelling that inspires.

All services

Projects

Let’s get digital

Big stages, big innovations, big efficiency: what applies to our websites applies even more to our customers! These include renowned companies such as the Bayerische Staatsoper, Brainlab, Käfer, München Ticket and many more. Find out all about the approach, challenges and results of the individual projects – and why eye level, partnership and trust are the best basis for brilliant marketing.

Growing Sales Modern relaunch

Mmmmhh: Modern eCommerce system for Käfer delivers great website enjoyment Mehr zu dem Kundenprojekt Feinkost Käfer Online Shop

Digital Efficiency Growing Sales Modern relaunch

Looking for a connection? Plug giant Amphenol gets a Kirby CMS store with SAP connection Mehr zu dem Kundenprojekt Amphenol

Growing Sales Modern relaunch

Unique experiences: Smart UX design for an optimized user experience at München Ticket Mehr zu dem Kundenprojekt München Ticket UX Design

Digital Efficiency

Multibrand goes One-for-all: Individuelles Kirby Headless CMS für innovatives Marketing bei Brainlab Mehr zu dem Kundenprojekt Brainlab Kirby Headless CMS

Person an einem Computerbildschirm, auf dem eine Webseite über den Wandel der Gesundheitstechnologie angezeigt wird, während im Hintergrund zwei Personen arbeiten.

Outstanding Brands Relevant content

Pinakothek der Moderne: Four buildings, one brand – is this still branding or already art? Mehr zu dem Kundenprojekt Pinakothek der Moderne

Modern relaunch

Klafs focuses on UX and design with a feel-good factor Mehr zu dem Kundenprojekt Klafs

All projects

Magazine

Keep in the loop!

#Specialist article

Marketing systems: Why a single system is often not enough – and how your system landscape becomes a success factor.

Many companies start their digital marketing with a single tool – be it a content management system for the website or a CRM for managing customer data. And that’s perfectly fine. But the more complex the requirements become, the clearer it becomes: A single system can never cover all tasks. Why? Because the requirements in modern marketing are diverse and highly complex.

#Digital transformation #Specialist article

Intelligent website search with AI: Algolia.

Today, a powerful search function is no longer a nice-to-have, but a significant sales driver. Users who find what they are looking for quickly stay longer, convert better and come back again. If this efficiency is lacking, frustration, high bounce rates and unnecessary support costs arise.

#Marketing trends

Top 5 UX trends for 2025

User First, beauty Second: Why user-centricity is the top priority in 2025. Digital change is rapid. Aesthetic design alone is no longer enough to convince users. In 2025, the focus will be on true user-centricity: UX must be functional, inclusive and strategically thought through in order to offer added value. Our top 5 trends show how the user experience of the future can be designed and why it is essential.

#Marketing trends

Top 5 technology trends for 2025

The digital world is on the move and new technologies are changing how companies reach their target groups. These trends open up exciting opportunities for marketing and branding – from more efficient working to innovative ways to inspire customers. At schalk&friends, we have a particular focus on these trends for 2025.

#Marketing trends

Top 5 web design trends for 2025

Exciting contrasts, new possibilities. 2025 promises to be an exciting year for design and new technologies are constantly opening up new possibilities. Our top 5 trends give you a flavour of the direction the journey will take.

Career

Join the team!

The schalk&friends team unites a wide variety of personalities, faces, talents and strengths. What do we all have in common? Outstanding singing voices. We wish 😉 Of course it’s character as well as expertise, professionalism and the will to turn good ideas into great experiences. Sounds like you? Then we look forward to getting to know you!