CMS agency: We advise and develop

Ready for change

Nothing is as constant as change. With over 25 years of experience in programming, we have been developing tailor-made, future-proof system landscapes since the early days of digitalization, equipping you not only for current challenges but also for future developments.

Structured

Order is half the experience! Intelligently structured, content- and strategy-based data concepts turn content into personal stories. And that’s not all: Content Management Systems (CMS) and Application Programming Interfaces (API) can also be used to automate important processes, save valuable resources and gain a variety of market advantages.

User-friendly

Content maintenance made easy: In order to equip a CMS with features and functions that are individually adapted to the editorial team, it should be designed as closely as possible to the content, topics and domains of your company. This ensures maximum intuitive usability – and reduces the effort required for training and onboarding. This leaves more time for the actual creation of content.

Seamless

A CMS is not an island – in the best case, it is seamlessly integrated into your system landscape and utilizes all possible synergies. It maps processes for the coordination of content, approvals and governance, is integrated into the system landscape and connected to ERP, WaWi, PIM or industry software. We also develop individual import/export processes and thus enable the enrichment of raw data – for optimal communication within the company.

Ein Laptop auf dem Code eines Content Management Systems zu sehen is

CMS agency: specialized & certified

Every company is different, so it’s worth looking left and right when choosing the right technology. We offer various systems, which we carefully select and customize based on your requirements and wishes. A sustainable platform enables a future-proof user experience with which you are ideally equipped for all new developments and challenges. Let’s work together to find the solution that perfectly matches your goals, your resources and your company.

Your new CMS:
as individual as you are

WORDPRESS + THEME

The Kickstarter

The digitalization kickstart for growing companies: WordPress with schalk&friends theme! Whether blogs, magazines, corporate and product websites or protected areas – with the theme developed by us, you can create dynamic websites that can react flexibly to changing requirements. With years of experience, we adapt the proven system basis optimally to your circumstances and goals. The stable setup is customizable and helps to achieve a fast time to market.

ELEMENTOR

The Flow to Go

This system is particularly suitable for small websites and proof of concepts (POCs). These can include smaller corporate or product pages, but also landing pages, magazines and online reports. The advantages: The fast, cost-effective implementation requires little individual programming, but still delivers an intuitive and aesthetic result.

TYPO3

The Allrounder

Scalable, powerful, flexible – TYPO3 is THE content management system for sophisticated, versatile websites and portals. From international corporate websites to complex multisites and extensive platforms: TYPO3 impresses with enterprise functionality and an intuitive editing interface. Perfect for companies that value flexibility, security and long-term expandability. As an experienced TYPO3 agency, we bring your vision online with customized solutions and many years of expertise.

KIRBY

The Stunner

Stay different! Kirby is ideal for characterful, original websites with dynamic business models. International corporate websites, portals, multisites and many more rely on it. A modern, intuitive and individual maintenance interface for editors significantly simplifies the maintenance of content and information. It can be easily implemented even for complex requirements and helps to leave the beaten track in web design in order to impress with new, fresh ideas and looks. As a certified Kirby CMS agency, we provide you with comprehensive and personal support.

PIMCORE

The Matchmaker

Connectivity is key. And Pimcore acts as the ideal interface: the encapsulated PIM, website and portal architecture is perfect for fast-growing companies or those with platform ambitions, such as websites with eCommerce, online stores, PIM, DAM and CDP systems. Pimcore offers the perfect mix of open source and enterprise add-ons and impresses as a stable and mature platform with a wide range of functions and a manageable total cost of ownership. As a certified Pimcore agency, we will be happy to advise you free of charge.

HEADLESS CMS

The Best of Breeds

For all those who like to think ahead: headless CMS systems such as Storyblok, Contentful or Sanity.io represent a best-of-breed architecture. With CMS and CDP at their core, they are ideal for dynamic business models and extensive system landscapes. These include websites and eCommerce, PIM, DAM and CDP systems, as well as apps and portals. Thanks to its resilient approach, the platform is extremely resistant and adaptable to changes in the market or industry. Further advantages are the flexible and dynamic adaptation to brand developments and the highest possible range of functions for each individual application.

Content is key

What do you want to say? How do you want to appear? Content and communication strategies are essential components of a CMS. They are implemented in user-friendly input masks that make your processes even more efficient with the help of intelligent, semantically conceived data. An intelligently structured system helps you to react flexibly to developments and thus make decisions quickly and effectively.

Smart CMS layout construction kits

What is more important: the layout of a website – or the structured data unde
eath? We know this balancing act and are of the opinion that future-proof layouts also work when the corporate design changes. That’s why we rely on accessible modular construction kits, a clever linking of the backend and the right mix of flexibility, configurability and CI specifications.

Step by Step: CMS & DXP system environment

A system is only as good as the strategy on which it is based. That’s why we focus on customised solutions that offer both optimal UI/UX and sustainable technology – so that we can react flexibly to new developments or requirements at any time.

Mehr erfahren zu Step 01

Individual requirements

We start by clarifying the important questions: What are your goals? What requirements do you have for your website – now and in the future? What is needed, what is desired, what is the best case scenario? How do we reach your audience?

Mehr erfahren zu Step 02

Independent advice

Even though we are certified for various manufacturers, such as Pimcore, we advise and support you independently of the provider. We give you an overview of the current market and work with you to define a system that best suits your business model, your resources, your budget and your goals.

Mehr erfahren zu Step 03

First application

In this step, you become a user yourself. You test the systems with the help of showcases and demos to develop a feel for the usability of your site. You will soon be using this system on a daily basis – you should like it and enjoy using it!

Mehr erfahren zu Step 04

Customized programming

Once all the basic decisions have been made, it’s time to implement your website. During this process, we act reliably in line with your requirements, goals and resources. With our many years of experience in marketing and technology, we always find the most efficient solution for you.

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References All projects

This is schalk&friends

Competent
Advice

Comprehensive, individual, certified: With over 20 years of digital experience, we are the perfect companions on your path to digital transformation.

Customized
Solution

Every industry, every market, every challenge is different. That's why we rely on effective solutions that are perfectly tailored to your company's processes, people and environment.

Intelligent
Data models

Those who structure data in a targeted manner create measurable added value. We help you to develop a powerful data strategy that benefits your entire company.

Change-
Management

We advise and support your project far beyond implementation – right through to the human factor. Motivational coaching, training and refresher courses ensure that your employees feel completely at ease with the new software.

Workflow automation

We analyze and optimize company processes in order to identify hidden potential. The concrete definition of responsibilities and processes, for example, helps here.

Omnichannel strategy

Which channels make sense for my company? And which ones don't? How are individual media connected? How can I turn the customer journey into a convincing experience? As a multidisciplinary agency, we offer advice for a wide range of channels.

Any questions?

For the most common questions, you can find our FAQs on CMS and DXP here. If you have any further questions, please do not hesitate to contact us personally!

What is the difference between a CMS and a DXP?

A content management system (CMS) is used to create and manage website content. The Digital Experience Platform (DXP) is a more comprehensive solution that enables not only content management, but also personalisation, analysis and integration of data across multiple channels and systems. While a CMS is primarily designed for content management, a DXP offers an even broader range of features to create a seamless and personalised digital experience for users.

What is a headless CMS?

Headless CMS is a special approach in software architecture in which the content is not output by the CMS – as is usually the case – but by a separate front-end system. This can have many advantages in terms of flexibility, time-to-market and technical development. Nevertheless, headless is not always the best option – we can advise you on the best approach.

Can a CMS also be used for product data and Asstes?

Although this is possible, there are also specialised systems for product data and assets: Product Information Management (PIM) and Digital Asset Management (DAM). Modern one-system CMS such as Pimcore fulfil all requirements in an integrated manner. Which solution is best suited to your company, your system landscape and your goals? We will be happy to advise you.

Why don’t you always use a modular CMS like Elementor?

A modular system such as Elementor can have many advantages for time-to-market, availability and standard implementations of your website. However, if your requirements are more individual and specific, only customised solutions offer optimal results. Together we will find the solution that best suits your needs, goals and resources.

CMS & DXP agency