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Amphenol

Kirby CMS Shop

Services

  • Content Management System
  • Corporate Design
  • Customer Experience
  • Online Shop
  • Shop System
  • Technology consulting
What you will learn in this case: How to design a powerful headless CMS with an online store. How to structure almost infinite amounts of data. And how to use Kirby to design a system landscape that can handle even the most extensive online store.
Collage aus Bildern des Amphenol Webdesigns mit Textabschnitten zum Kirby CMS Shop.
The challenge

Plug in, marketing on!

A market leader with an extensive product range wants to digitize its distribution.

Amphenol Tuchel Industrial is a major player in the field of electrical connections. With its range of over 16,000 connectors, it is one of the top-selling subsidiaries of the internationally active US group Amphenol Corporations. The company now wants to modernize, or in other words, digitize, its sales. And while we’re at it – the customer journey and design can also be optimized.

Auf einem Laptop wird der Kirby CMS Shop von Amphenol gezeigt.
Approach

Kirby Headless CMS & Online-Shop

The new website with headless CMS and store system should be state of the art.

Where do you see your CMS in five years’ time? A headless response to this question is a waste of valuable resources. That’s why we rely on a clever headless approach for Amphenol, which makes it possible to edit the backend (body) and frontend (head) separately. After all, it is not enough to rebuild the old site and its online store. Due to long import times, the extensive data cannot be processed quickly enough, and there is also a need for optimization in terms of performance, customer journey and design. The solution: the system landscape was completely redesigned. The modern CMS based on Kirby enables a web store that can be easily maintained and designed.

Die Kirby CMS Shop Webseite mit verschiedenen Produkt-Kategorien von elektronischen Steckverbindern und Komponenten.
Result

There's more to it

The new system can be scaled for multiple platforms and end devices – making it more flexible, faster and, above all, future-proof.

The store based on Kirby was combined with SAP and a search and filter system from Algolia and adapted to all interfaces. The platform now processes large volumes of data faster and more efficiently, and the online store functions smoothly from purchase to cancellation and returns. The website boasts a new look – and a user-friendly shopping experience that impresses from the first click to the last.

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Matthias Bierich, Geschäftsführer bei schalk&friends, der in einem weißen Hemd und Jeans locker auf einem Stuhl sitzt und im die Kamera lächelt.

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